Journal


Sharing my thoughts on image & style
#PPB Undressed

The hardest makeover ever…mine!


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My brand used to be boring. Like – really boring. I guess you could say it was kinda bland. My brand was bland. Like this sentence. The thing is, when I first started acting, I thought all I had to do was sell myself. Heck – I was good at marketing. promoting myself would be

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Thoughts

I’m officially an ambassador for Virgin Startup


Jeez — last month was insane! So I’ve been MIA from my blog lately. You ever heard the saying, “men are like buses — you wait for about a year, and as soon as one approaches your stop, 2 or 3 others appear”? Well, luck is kinda like that too, it seems… In the space

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Tips & Advice

Jedi mind tricks to make you influential


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When you’re the unknown expert trying to find your groove on the web, getting people to pay attention to you is one of the HARDEST things in the world to do. Brands and Influencers won’t reply to your emails. You’re out of the loop on all the big news. And “don’t call us, we’ll call

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Tips & Advice

Why it pays NOT
to please everyone


A question I hear all the time is…“How do I attract more of my ideal clients with my brand?” I have to admit that the best way to do it ISN’T the most obvious solution you’d think of…Here’s why: Almost everyone in the world owns at least one plain white t-shirt. But not everyone’s into

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Tips & Advice

Are you guilty of this branding faux pas?


They say, “imitation is the best form of flattery”. But, when does imitating someone else’s brand, start to de-value of your own PPB? Imagine if The Gap started comparing their jeans to Levi’s. Would their denim be as popular as their competition?  Probably not! Here’s why… People tend to be turned off by brands that

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Tips & Advice

Personal Branding 101:
Know your style of influence


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Did you know there’s two types of personal brand? There’s the Personal Professional Brand, which most bloggers, trendsetters, and thought leaders have. Then, there’s the Professional Personal Brand, where you’re the face of your brand, but your biz or your blog isn’t named after you. What makes one PPB (let’s call them that for short)

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Thoughts

I’m not perfect.


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So, I have a confession to make…I am NOT perfect. I’m the type of woman to walk out the bathroom with toilet paper stuck to the heel of her shoe and not notice until someone else points it out to me. Trust me, I’m not saying this for effect – it’s actually happened. Friday April 15,

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